Competitor Citation Analysis

Comprehensive analysis of Vegas Mobile Barbershop's local citations and strategic recommendations to dominate local search rankings. Identify gaps, opportunities, and actionable insights.

12 Gap Opportunities
17 Competitor Citations
3 New Platforms

Vegas Mobile Barbershop Analysis

Detailed profile analysis of your primary competitor's local search presence and citation strategy

Competitor Profile

Business Name:Vegas Mobile Barbershop
Website:https://vegasmobilebarbershop.com/
Phone:(702) 555-0123
Location:Las Vegas, NV
Total Citations:34

Performance Metrics

Average Rating:4.2/5.0
Total Reviews:187
Local Visibility:72%
Top Keywords:
mobile barber las vegasvegas mobile barbershopmobile haircut servicelas vegas barbermobile grooming vegas

Citation Gap Analysis

Strategic comparison showing where your competitor has citations that you don't, and new opportunities

🎯 Gap Opportunities

12

Citations competitor has that you don't

High-impact platforms to target immediately

📊 Your Citations

5

Current active citations

vs 17 competitor citations

🆕 New Platforms

3

Untapped citation opportunities

Neither you nor competitor present

âš¡ Potential Traffic

61,500

Monthly traffic opportunity

From gap citations alone

Filter Citation Platforms

Showing 20 of 20 platforms

Citation Platform Analysis

Detailed breakdown of each platform with competitor presence, priority level, and recommended actions

Google My Business

CriticalSearch EngineCompetitor PresentYou Present
Domain Authority: 100
Est. Traffic: 50,000/mo
Difficulty: Easy
Cost: Free
Competitor Rating: 4.3/5.0
Competitor Reviews: 89
Competitor URL: View Citation →
Analysis Notes:

Competitor has strong GMB presence with regular posts and customer engagement

Recommended Action:

Optimize
Impact Score:
75%

Yelp Business

CriticalReview PlatformCompetitor PresentYou Present
Domain Authority: 95
Est. Traffic: 25,000/mo
Difficulty: Easy
Cost: Free
Competitor Rating: 4.1/5.0
Competitor Reviews: 52
Competitor URL: View Citation →
Analysis Notes:

Active Yelp presence with recent reviews and photos

Recommended Action:

Optimize
Impact Score:
60%

Facebook Business

CriticalSocial MediaCompetitor PresentYou Present
Domain Authority: 96
Est. Traffic: 15,000/mo
Difficulty: Easy
Cost: Free
Competitor Rating: 4.4/5.0
Competitor Reviews: 31
Competitor URL: View Citation →
Analysis Notes:

Regular social media activity with customer photos and booking integration

Recommended Action:

Optimize
Impact Score:
56%

YellowPages

HighDirectoryCompetitor PresentYou Absent
Domain Authority: 85
Est. Traffic: 8,000/mo
Difficulty: Easy
Cost: Free
Competitor Rating: 4/5.0
Competitor Reviews: 15
Competitor URL: View Citation →
Analysis Notes:

Competitor has complete profile with photos and business hours

Recommended Action:

Create
Impact Score:
47%

Superpages

HighDirectoryCompetitor PresentYou Absent
Domain Authority: 82
Est. Traffic: 6,000/mo
Difficulty: Easy
Cost: Free
Competitor URL: View Citation →
Analysis Notes:

Basic listing with contact information and services

Recommended Action:

Create
Impact Score:
44%

Nextdoor Business

HighLocalCompetitor PresentYou Absent
Domain Authority: 80
Est. Traffic: 5,000/mo
Difficulty: Medium
Cost: Free
Analysis Notes:

Strong neighborhood presence with local customer recommendations

Recommended Action:

Create
Impact Score:
43%

Thumbtack

HighDirectoryCompetitor PresentYou Present
Domain Authority: 85
Est. Traffic: 7,000/mo
Difficulty: Medium
Cost: Paid
Competitor Rating: 4.2/5.0
Competitor Reviews: 23
Analysis Notes:

Active lead generation platform with competitive pricing

Recommended Action:

Optimize
Impact Score:
46%

Manta Business Directory

MediumDirectoryCompetitor PresentYou Absent
Domain Authority: 78
Est. Traffic: 4,000/mo
Difficulty: Easy
Cost: Free
Analysis Notes:

Professional business directory with industry categorization

Recommended Action:

Create
Impact Score:
41%

Foursquare

MediumLocalCompetitor PresentYou Present
Domain Authority: 90
Est. Traffic: 6,000/mo
Difficulty: Easy
Cost: Free
Analysis Notes:

Location-based platform with check-in features

Recommended Action:

Optimize
Impact Score:
48%

Angie's List

MediumReview PlatformCompetitor PresentYou Absent
Domain Authority: 88
Est. Traffic: 5,500/mo
Difficulty: Medium
Cost: Free
Competitor Rating: 4.3/5.0
Competitor Reviews: 18
Analysis Notes:

Home services focused platform with verified reviews

Recommended Action:

Create
Impact Score:
47%

Bing Places for Business

MediumSearch EngineCompetitor PresentYou Absent
Domain Authority: 92
Est. Traffic: 3,000/mo
Difficulty: Easy
Cost: Free
Analysis Notes:

Microsoft's local business platform

Recommended Action:

Create
Impact Score:
48%

Booksy

HighIndustryCompetitor PresentYou Absent
Domain Authority: 75
Est. Traffic: 8,000/mo
Difficulty: Medium
Cost: Paid
Competitor Rating: 4.5/5.0
Competitor Reviews: 34
Analysis Notes:

Barber/salon booking platform with strong mobile presence

Recommended Action:

Create
Impact Score:
42%

StyleSeat

HighIndustryCompetitor PresentYou Absent
Domain Authority: 72
Est. Traffic: 6,500/mo
Difficulty: Medium
Cost: Paid
Analysis Notes:

Beauty and grooming professional marketplace

Recommended Action:

Create
Impact Score:
39%

Vagaro

MediumIndustryCompetitor PresentYou Absent
Domain Authority: 70
Est. Traffic: 4,500/mo
Difficulty: Medium
Cost: Paid
Analysis Notes:

Salon and spa booking platform

Recommended Action:

Create
Impact Score:
37%

Las Vegas Chamber of Commerce

MediumLocalCompetitor AbsentYou Absent
Domain Authority: 65
Est. Traffic: 2,000/mo
Difficulty: Easy
Cost: Paid
Analysis Notes:

Local business association with networking opportunities

Recommended Action:

Create
Impact Score:
34%

Vegas.com Business Directory

MediumLocalCompetitor PresentYou Absent
Domain Authority: 78
Est. Traffic: 3,500/mo
Difficulty: Medium
Cost: Free
Analysis Notes:

Las Vegas tourism and business directory

Recommended Action:

Create
Impact Score:
41%

Nevada Business Directory

LowLocalCompetitor AbsentYou Absent
Domain Authority: 60
Est. Traffic: 1,500/mo
Difficulty: Easy
Cost: Free
Analysis Notes:

State-level business directory

Recommended Action:

Create
Impact Score:
31%

Bark.com

MediumNicheCompetitor PresentYou Absent
Domain Authority: 76
Est. Traffic: 4,000/mo
Difficulty: Medium
Cost: Paid
Analysis Notes:

Service professional marketplace

Recommended Action:

Create
Impact Score:
40%

Porch

MediumNicheCompetitor PresentYou Absent
Domain Authority: 74
Est. Traffic: 3,500/mo
Difficulty: Medium
Cost: Free
Analysis Notes:

Home services marketplace

Recommended Action:

Create
Impact Score:
39%

HomeAdvisor

LowNicheCompetitor AbsentYou Absent
Domain Authority: 85
Est. Traffic: 5,000/mo
Difficulty: Hard
Cost: Premium
Analysis Notes:

Home improvement services platform

Recommended Action:

Monitor
Impact Score:
45%

Strategic Citation Recommendations

Prioritized action plan to outrank Vegas Mobile Barbershop in local search results

🚀 Immediate Actions (Week 1-2)

📈 Short-term Goals (Month 1)

YellowPages
Directory - Easy setup
Superpages
Directory - Easy setup
Nextdoor Business
Local - Medium setup
Booksy
Industry - Medium setup
StyleSeat
Industry - Medium setup

🎯 Long-term Strategy (Quarter 1)

Las Vegas Chamber of Commerce
Untapped opportunity - Paid
Nevada Business Directory
Untapped opportunity - Free
HomeAdvisor
Untapped opportunity - Premium
+61,500
Monthly Traffic Potential
12
Citations to Create
5
Citations to Optimize
3-6
Months to Dominate